Icon Design
Overview
A comprehensive set of app icons for Brightidea's SaaS product, designed for clarity and consistency across platforms.
Brightidea's product suite had grown to include multiple distinct applications, each tied to its own product logo and color. The app icons needed to feel cohesive as a family while remaining visually distinct — color-matched to their corresponding product logo, and designed as bold, recognizable tiles that would hold up across sizes and contexts.
I designed a systematic icon set based on a consistent grid and stroke weight, with each icon optimized for legibility at small sizes.
Outcome
The new icons shipped with the updated product and were recognized by the product team as a significant improvement to the overall product polish.