Synthesize is Brightidea’s annual user conference for corporate innovation leaders, designed to showcase best practices, peer insights, and real-world breakthroughs in innovation strategy.
As the sole marketing designer, I owned the Synthesize event experience end to end—from responsive website design and front-end development to performance tracking and campaign execution. I also created all supporting assets, including email campaigns, retargeting ads, and social content, delivering a cohesive brand experience and measurable engagement across channels.